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modest suggestions for anyone trying to save the world
» HOW TO WIN CAMPAIGNS - UPDATED
How to Win Campaigns is a practical guide for creating and running successful campaigns.
Order the updated 2010 edition and see more details of How To Win Campaigns at:
» http://amzn.to/Jcwc8i
'The definitive guide to the campaigner's arts, a magisterial A to Z of how to win hearts and minds.' - Alex Kirby, BBC
» 12 BASIC GUIDELINES
Guidelines that apply to most campaigns: a 'toolkit' of fundamental ideas that are easy to overlook.
» CAMPAIGNSTRATEGY DOCUMENTS
Browse & download campaignstrategy.org newsletters, articles and other information via the searchable campaignstrategy.org document store.
» Three Worlds Blog
Covering values and other developments in the world of change and campaigns.
Latest post from Three Worlds Blog...
» CURRENT NEWSLETTER
No 108 February 2020: Strategies of GT and XR in the New Climate Movement
» GREENING AN OLD HOUSE
Our story of making environmental improvements to an old house
» VALUES MODES
The 12 Values Modes: Part One – The Settlers
» The 12 Values Modes: Part One – The Settlers
The 12 Values Modes: Part Two – The Prospectors
» The 12 Values Modes: Part Two – The Prospectors
The 12 Values Modes: Part Three – The Pioneers
» The 12 Values Modes: Part Three – The Pioneers
Summary of Values modes
Chris Rose explain the basics of the powerful CDSM psychographic mapping system.
Concern for the state of the UK environment 2000 - 2010
Results from a question about attitudes to the state of the environment which has been asked many times by the values surveyors, CDSM
» Concern For The State of the UK Environment 2000 - 2010
Guidelines For Communicating With Settlers, Prospectors and Pioneers
» Guidelines For Communicating With Settlers, Prospectors and Pioneers
Motivating behavioural change affecting climate change (2007)
Findings from qualitative research relevant to attempts to secure behaviour change that would reduce CO2 emissions.
» Motivating behavioural change affecting climate change (2007)
Climate change campaigns: keep calm but don't carry on
Governments and campaigners both face a common problem: how to generate change and political space for change. The conventional science-UN politics-media process isn't going to get them there - but other strategies could.
» Climate Change Campaigns: Keep Calm But Don't Carry On
Who gives a stuff about climate change and who's taking action?
A 2008 values-segmented survey about attitudes to climate change
» Who Gives A Stuff About Climate Change and Who's Taking Action ?
A values-dynamic tipping point
Discussion of a significant shift in the cultural balance of our society away from traditional values.
» A Values-Dynamic Tipping Point
Free international values campaign planner
Pulling together work by leading values researchers and applicable to any subject.
» international values campaign planner
A new campaign strategy - VBCOP
A new campaign strategy bringing together the influence of politics through public opinion, and the use of values to generate behaviour, linked by the consistency heuristic with an example applied to a priority group for behaviour change on climate.
» A new campaign strategy - VBCOP
Values, voters and issues
A unique psychological mapping of voters in Britain (2005)
» A study of motivational psychological values, climate change & political identity