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campaignstrategy.org newsletter
Associated with this website and my book is a free newsletter which I will use from time-to-time to focus on particular issues, use up-to-date examples that illustrate how these techniques can be effectively deployed, pass on comments and feedback from your own experiences (if you let me know about them) and generally alert you to new content.
Current Campaign Strategy Newsletter:
No 41 May 2008: Values-Dynamic Tipping Point
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Newsletter index: a rough guide to content of previous newsletters.
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Previous Campaign Strategy Newsletters:
No 40 April 2008: The Chinese Year of the Tracksuit: Creating Visual Language
No 39 March 2008: The Chinese Silver Lining Issue
No 38 March 2008: The Danger of Old Ideas
No 37 December 2007: Feedback on reaching Prospectors
No 36 November 2007: Be interesting - or be ignored
No 35 October 2007: Spin by Construction - or should the BBC tell the truth?
No 34 August 2007: Climate Scepticism – What Should Campaigners Do?
No 33 June 08 2007: Motivation & Climate Change
No 32 April 23 2007: Apple Computer Issue
No 31 February 05 2007: Wanted: Scandal in Search of a Campaign
No 30 December 28 2006: Climate and Air Travel Issue
No 29 November 11 2006: Mass movements Issue
No 28 October 24 2006: Air Travel and NGOs
No 27 September 25 2006: More Signs Of Winning On Climate ?
No 26 September 06 2006: Campaigns For the Outer Directeds ?
No 25 August 03 2006: campaign of the month: Over Here!
No 24 June 06 2006: Clash of the Titans or Punch and Judy? - campaign of the month: www.fairylandtrust.org
No 23 April 06 2006: Strategies of Experience - campaign of the month: www.eulobbytours.org
No 22 February 24 2006: The new 'Save the Whale'? - campaign of the month: movementasnetwork.org
No 21 January 1 2006: When to use celebrities - Walmart - Meta-spin on nukes (revisited) - strategy of month: participate.net
No 20 December 1 2005: "Meta-spin - UK Government picks climate context for nukes"
No 19 November 3 2005: "Converting an issue into a tangible campaign"
No 18 October 4 2005: "Air Travel and Climate Change"
No 17 September 20 2005: "Why won't they do what you want? An insight from organic food"
No 16 September 9 2005: "What does Katrina mean for campaigns?"
No 15 August 30 2005: "The Mother of all campaigns?"
No 14 July 5 2005: "Environmentalism Kicks: News of Death Premature"
No 13 June 20 2005: "Icons not Celebrities"
No 12 May 7 2005: "UK Climate and Values Study Results"
No 11 May 9 2005: "Blair's Razor"
No 10 Election Issue May 3 2005: "What are campaigns for? And what's wrong with the UK environment movement?"
No 9 April 20 2005: "Wind Wars, More on air travel, F-gas spin"
No 8 April 11 2005: "New survey maps values that underlie changes in UK politics"
No 7 April 5 2005: "Problem phase and solution phase"
No 6 March 12 2005: "Problems, solutions and spin by Media"
No 5 March 5 2005: "Campaign intelligence"
No 4 Feb 16 2005: "Making room to go beyond Kyoto"
No 3 Jan 23 2005: "Why campaigning on climate is difficult"
No 2 Jan 10 2005: "The climate of values"
No 1 Dec 29 2004
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